The Ecover Blue Mile is a mass-participation water sports event designed to get the nation feeling good whilst getting active and raising vital funds to support the work carried out by leading environmental charity, WWF, to help protect our rivers and seas.
A full two day programme of water activities that includes the Ecover Blue Mile open water swim, kayak, stand-up paddle board and Aquatriathlon (all three disciplines combined in one event for individuals and corporate teams), plus new to the programme for 2012 is a half mile open water swim, and the one mile Walk for Water, which follows a panoramic route around Plymouth’s stunning waterfront.
To compliment the water programme, the Event Village situated in Commercial Wharf, West Pier and West Quay Point will provide a mixture of educational exhibits, retail and entertainment themed around water, watersports and marine conservation, aiming to connect both participants and spectators with the natural blue environment and providing entertainment for all the family to enjoy.
Entry into the Ecover Blue Mile and Half Mile swim events includes swim hat, timing chip, event goodie bag, event t-shirt and one free single ticket to the National Marine Aquarium (valid only for the day of participation) per entry.

Please circulate information about this event to your friends and colleagues in local swimming clubs and organisations.